Al Arabiya Completes Global Upgrade to TVU One
Leveraging Efficient and Reliable Workflow is Media Outlet’s Path for Growth
View Related ProductsSeptember 2, 2024 – TVU Networks (TVU), a global technology and market leader in IP-based live video solutions, announces the completion of a successful technology upgrade with Al Arabiya, the Middle East’s leading news network. To achieve their commitment to broadcast excellence and sustainability, Al Arabiya has upgraded their global fleet of cellular bonded backpacks with state-of-the-art TVU One transmission devices for field journalism.
“TVU Networks has been a trusted partner for years, providing us with the technology to cover news events with unmatched agility and dependability,” says Ahmed Seif, Director of News Gathering and Assignments at Al Arabiya. “Their solutions have enabled Al Arabiya to significantly broaden our coverage capabilities.”
Al Arabiya broadcasts from one of the world’s most dynamic news regions to a vast audience spanning across continents. Adopting innovative technologies has been a key strategy to seamlessly produce trustworthy news coverage that fuels audience growth. The switch to TVU One was driven by the live contribution team’s practical experience with TVU One and other field packs. Their insistence on the quality of picture, sub-second latency, and steadfast transmission of TVU One convinced management to fully commit to this product.
Sherif Shamel, Senior MCR Manager, notes, “Our contribution team’s trust in the reliability of TVU One meant that we could not consider any alternative.”
In addition, the lightweight and portable design of TVU One allows for more agile broadcasting, reducing the need for extensive on-site setups and large crews. This efficiency has translated into nearly 50% financial savings for the contribution team, enabling Al Arabiya to allocate resources more effectively and respond to news events with greater flexibility.
“Al Arabiya is a strategic partner for us,” notes Emad Qawasmi, TVU Networks’ Managing Director of Middle East. “We always work to develop the best solutions and services to provide them into the future.”
The upgrade of Al Arabiya’s fleet of packs was supported by Middle East Broadcast Solutions (MEBS), a key partner to TVU and distributor of TVU products in the MENA region.
Al Arabiya has also adopted TVU Anywhere, a mobile video acquisition app, to conduct down-the-line (DTL) interviews using minimal setup. “TVU Anywhere has opened up new possibilities for our interviews, allowing us to create more compelling news stories,” Sherif Shamel added. “It’s an efficient and cost-effective solution that enables us to bring diverse perspectives to our audience while minimizing the environmental impact of traditional methods.”
With support from TVU, Al Arabiya continues to lead the way in news broadcasting from virtually anywhere in the world. Ahmed Seif concludes: “TVU has revolutionized our broadcast operations. The cost savings are considerable, and the efficient workflow of IP video allows Al Arabiya to be more responsive in developing stories. We believe TVU solutions and cloud ecosystem will play a major role in Al Arabiya’s continued growth and ability to deliver superior news coverage.”
