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Betevé Sets Sail with TVU Networks to Capture Every Thrilling Moment of the America’s Cup 2024
Betevé is set to deliver dynamic coverage of the America’s Cup 2024 in Barcelona, partnering with TVU for advanced broadcasting technology. With real-time feeds from key locations and exclusive behind-the-scenes access, viewers can expect an immersive experience of both the thrilling races and the vibrant cultural events surrounding this prestigious sailing competition.
View Related ProductsBarcelona, October 14, 2024 – Betevé, the local television station of Barcelona, and TVU Networks chart a new course for world-class coverage of the 37th edition of the America’s Cup. Spanning from August to October 2024, this iconic sailing event—one of the most prestigious in the world— sees 6 of the finest teams battle it out across the waters of Barcelona.
To ensure every race, maneuver, and behind-the-scenes moment reaches the audience in real-time, Betevé has set up an ambitious plan for comprehensive coverage which requires a technology partner that understands the need to create captivating, high-quality broadcasts without adding unnecessary costs. That’s why they chose TVU Networks, whose innovative solutions enable broadcasters to reach more viewers in a competitive media landscape.
Betevé covers the America’s Cup from key locations across Barcelona, with the vibrant America’s Cup Village at Moll de la Fusta serving as the central hub. Here, they establish a dynamic live set capable of hosting two presenters and three guests. This location will be the focal point for in-depth analysis, interviews with sailing professionals, and updates on the numerous activities happening in and around the city.
But Betevé’s coverage will extend far beyond the races themselves. Viewers will be treated to exclusive behind-the-scenes access to team bases, special events, and the bustling media center located at the World Trade Center. By capturing both the high-octane competition on the water and the cultural energy of the surrounding events, Betevé aims to bring the full spectacle of the America’s Cup to life for their audience, reaffirming their commitment to excellence in broadcasting major sporting competitions.
This partnership with TVU Networks is the continuation of a long-standing relationship that has proven successful time and time again. “We’ve worked with TVU for years, and we fully trust their technology to meet the unique demands of our live programming,” said Joan Bussé, Technical Director at Betevé. “Their solutions give us the flexibility, reliability, and quality we need to cover an event of this scale.”
What makes this ambitious broadcasting feat possible is the technology at the core of Betevé’s operation. By relying on 10 TVU One transmitters, Betevé will ensure that live feeds from various locations throughout Barcelona are transmitted with unwavering stability and broadcast quality, no matter the conditions. TVU One’s ability to handle even the most challenging environments means that Betevé’s coverage will be uninterrupted, smooth, and high-definition—whether capturing the thrills of a race or the excitement of the crowds on land.
In addition, Betevé’s live set at the America’s Cup Village will be equipped with TVU RPS (Remote Production System), allowing Betevé’s studio team to manage and control the production remotely. This seamless integration between on-site action and in-studio direction will enable Betevé to deliver comprehensive and flexible coverage with precision and speed, ensuring that no moment is missed, and every story is told.
While Betevé is deeply rooted in the local community, the America’s Cup coverage will not be limited to Barcelona’s borders. Thanks to the advanced capabilities of TVU Networks, Betevé’s live broadcasts will reach a global audience including traditional TV, the Betevé website, and its mobile app. International partners can also re-broadcast the feed, while social media platforms like YouTube and Facebook Live will further extend its reach to digital audiences, ensuring wide, engaging coverage. This opportunity will showcase the local broadcaster’s technical prowess on a global stage, underlining its role as a key player in international sports broadcasting.
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